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Campbell Library

77 Harrison Ave.
Campbell, CA 95008

Monday1pm - 9pm
Tuesday1pm - 9pm
Wednesday10am - 9pm
Thursday10am - 6pm
Friday10am - 6pm
Saturday10am - 6pm
Holidays & Closures

Phone:(408) 866-1991

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All SCCLD locations will be CLOSED Sunday, April 20th for Easter.
Holiday & Closures schedule.

Why we can’t seem to get enough

Everyone has experienced various degrees of craving for different things. These cravings might range from a strong desire for promotion, success, attention, love, to the uncontrolled thirst for unhealthy foods such as sweets, chips, fries, to even the substance abuse of alcohol, drug, pornography and so forth.     When the intensity of cravings becomes uncontrollable, it will bring about addictive behaviors and result in harmful consequences to relationships, finance, career and even personal health.

What is the trigger of a compulsive addiction?    In his new book Craving, Dr. Omar Manejwala, a renowned speaker on addiction and compulsive behavior, explains that cravings involve various aspects of emotions, memories, loss of control, reward and reinforcement.  Each of these primary characteristics of cravings results from the activities in specific sections of our brains.  

Our thinking, past experiences and action intensify our cravings and prompt us to indulge or make decisions that we don’t actually mean to make.    Eating chocolate is such an example.  When we are thinking about taking just one chocolate, the past pleasant experiences remind our brain of having the sweets, so we take the action of eating more chocolates than we initially wanted to.

Experts suggest various approaches to help people get rid of addictions. The following list is a sample of some of this advice.

  • Take inventor
  • Avoid triggers
  • Exercise
  • Volunteering
  • Reduce stress
  • Change the environment
  • Develop a healthy routine
  • Join the support group
  • Seek professional help
  • Take advantage the recovery system

I found that the following two books are informative and provide practical suggestions.

Unhooked: How to Quit Anything  by Frederick Woolverton.

Craving: Why We Can't Seem to Get Enough by Omar Manejwala.

Other good titles are as follows.  Please browse our library catalog at www to find out more. 

The Science of AddictionFrom Neurobiology to TreatmentBy Erickson, Carlton K.
The Heart of AddictionBy Dodes, Lance M.
CleanOvercoming Addiction and Ending America's Greatest Tragedy By Sheff, David