Posted on Tuesday, January 1, 2013 by sccl_smart_investing
Ken Fisher's New YorkTimes bestseller Debunkery: Learn It, Do It, and Profit From It—Seeing Through Wall Street's Money-Killing Myths details 50 common investing misperceptions. Fisher was named one of the 30 most influential individuals of the last three decades by Investment Advisor magazine. “Folks have a romantic notion about ‘beating the market’,” says Ken Fisher. “A lofty goal—and possible, though difficult—but most investors not only don’t beat the market, they don’t match the market or come even close.”
Debunkery gives readers the tools to question accepted fiscal ideologies, traditions, and biases to unveil what are actually cognitive errors. Debunkery means unearthing truths, or at the very least, overturning common but widespread and frequently harmful market untruths, myths, and misperceptions most investors fall prey to. Did you know?
Stop-losses could be renamed stop-gains.
High unemployment isn’t bad for stocks.
Massive trade deficits can be great for stocks.
Stocks don’t care if the US dollar is strong or weak.
Most retirees have a long, long time to invest.
You should never listen to your "gut" when it comes to investing.
You are almost certainly too terrified of government debt.
The reader need not and should not agree with Fisher on every point. Nor should he merely store away talking points for cocktail parties or potential zings for his financial planner. Instead, this book should set the investor on a course of independent thinking, during which he honors Santayana’s oft-quoted statement that “skepticism is the chastity of the intellect, and it is shameful to surrender it too soon or to the first comer.”