“Business Model Generation” by Alexander Osterwalder & Yves Pigneur

Posted on Friday, March 8, 2013 by Business_and_Finance

Business Model Generation Business Model Generation

Business plans for startups should be versatile. Business Model Generation presents a new method for creating business plans that is adept, flexible, and creative.

 
The main focus of the book is in on the concept of the canvas, which is an innovative way of structuring the major components of a new business, while allowing room for changes in the future. This is a great resource for creative entrepreneurs discouraged by traditional approaches to developing a business plan
 

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